The biomedical industry offers numerous examples of what not to do when it comes to advertising, promotion, and labeling. Drawing on real-world cases in the public domain, this workshop-format course unravels the mysteries of advertising and promotional regulations and guidance documents, and provides hands-on experience with their interpretation and practical application. Participants learn what gives regulators the grounds to take action on violative materials, and they gain an appreciation of the risk levels inherent in various promotional strategies. The instructor highlights the dynamic between regulatory professionals and the marketing, medical communications, and corporate communications departments, and offers tools for effective partnering around their joint advertising, promotion, and labeling activities.
This course will benefit regulatory, medical, legal, marketing, and sales professionals responsible for the review of materials used in the promotion of prescription and OTC drug, biologic, medical device and diagnostic products.
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20756 - 007
Regulation of Biomedical Product Advertising, Promotion and Labeling
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Status:
Available
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Section Note(s):Early Enrollment Fee: ($630 through Oct. 23).
There is a new method for obtaining materials for this course. For details, please see ucsc-extension.edu/course-materials.
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For Credit
1.5 Units
Sat
8:30AM
to
5:00PM
Nov 06, 2010
to Nov 13, 2010
Number of Sessions:
2
| Tuition: |
$700.00 |
| Early Enrollment |
$630.00
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Method of Instruction:
CLASSROOM
Campus:
SANTA CLARA
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20756 - 008
Regulation of Biomedical Product Advertising, Promotion and Labeling
|
Status:
Available
|
| |
Section Note(s):Early Enrollment Fee: ($630 through Apr. 30).
There is a new method for obtaining materials for this course. For details, please see ucsc-extension.edu/course-materials.
|
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| |
For Credit
1.5 Units
Sat
8:30AM
to
5:00PM
May 14, 2011
to May 21, 2011
Number of Sessions:
2
| Tuition: |
$700.00 |
| Early Enrollment |
$630.00
|
|
Method of Instruction:
CLASSROOM
Campus:
SANTA CLARA
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